SCROLL
Why do you need a marketing strategy for your company?
When you have a goal, and a good plan for how to get there, it is easy to make the right decisions during the journey, while you save time, strengthen your brand, and motivate your team. Without a strategy, you are lost. As easy as that.
What is a strategic marketing plan?
A strategic marketing plan is the map that marks the path to the goal. It consists of a set of main actions and plans on how to reach the wanted result in the best way for the company. The plans can always change, and must be flexible to adapt to new situations, but you still need a main plan on how to run the marketing in your company. This applies on both new startups and settled companies
Market studies, goals, target consumer and channels
Every project is based on an understanding of the macro and micro market situation; competitors, political situation, economical situation, company SWOT analysis and business goals. Based on this we identify the most interesting market segments, target consumers, sales arguments and differential values. We then make a plan for what channels to use to communicate, and what content to trigger interest and achieve conversions.
Long term planning
The strategic planning is based on 5, 3 and minimum 1 year plans. To get a full overview of the needs, opportunities, critical moments and optimal use of resources, we always work on a 12 months basis. Only then you can optimise, plan, produce and make sure to reach your clients in the right moment, at the right place, with the best argument, value and content.
Why do you need a marketing strategy for your company?
When you have a goal, and a good plan for how to get there, it is easy to make the right decisions during the journey, while you save time, strengthen your brand, and motivate your team. Without a strategy, you are lost. As easy as that.
What is a strategic marketing plan?
A strategic marketing plan is the map that marks the path to the goal. It consists of a set of main actions and plans on how to reach the wanted result in the best way for the company. The plans can always change, and must be flexible to adapt to new situations, but you still need a main plan on how to run the marketing in your company. This applies on both new startups and settled companies
Market studies, goals, target consumer and channels
Every project is based on an understanding of the macro and micro market situation; competitors, political situation, economical situation, company SWOT analysis and business goals. Based on this we identify the most interesting market segments, target consumers, sales arguments and differential values. We then make a plan for what channels to use to communicate, and what content to trigger interest and achieve conversions.
Long term planning
The strategic planning is based on 5, 3 and minimum 1 year plans. To get a full overview of the needs, opportunities, critical moments and optimal use of resources, we always work on a 12 months basis. Only then you can optimise, plan, produce and make sure to reach your clients in the right moment, at the right place, with the best argument, value and content.
Strengthen your brand and stand out from the crowd
Sorry, no posts matched your criteria.
