27 Sep Why you should advertise on TikTok
In past few years we’ve experienced something not many people thought it was possible. In a moment where nobody thought there was room for more social media platforms, TikTok surprised everyone and made a name for itself.
Today we all know this platform and how to use it, but, how many of us thought about advertising our business on it?
Here are the main reasons why you should advertise on TikTok:
- Worldwide reach: TikTok has been one of the world’s most downloaded apps in recent years, and you’ll find TikTok users in more than 150 countries.
- Effective engagement. TikTok’s fun, imaginative format inspires widespread participation and generates high levels of engagement.
- Creative ad formats & tools: TikTok makes it easy to unleash your creative side with a variety of ad formats and templates. You’ll also find user-friendly tools for easily transforming your images and videos into engaging ads. No need to be a pro editor!
- Precise targeting: You can connect with potential customers by targeting your audience by gender, location, age, interests, and other unique variables.
- Transparent tracking: Monitoring your ad’s performance is a breeze with detailed data and customized reports.
Unfortunately, TikTok ads is only available in some countries like Japan, Indonesia, Thailand, Taiwan, Malaysia, Vietnam, South Korea, India, Turkey, Russia, Poland, South Africa, Australia, Canada, UAE, Egypt, UK, USA, Italy, and Spain (we have offices in Madrid and Valencia).
So, if you are in one of the countries in which TikTok Ads is not available you can count on us.
How can we help you and your business
For example, as a Norwegian company you cannot advertise on TikTok to the Norwegian market, but as we are a Spanish company we could tweak the system and do it for you.
We can develop and monitor ads for your business on TikTok by creating the right digital marketing strategies and plans to reach the target customer.
We know how to do it and we are good at it. One of our previous campaigns was selected by TikTok to be presented on the TikTok success stories discovery, of the best performing auction ads on the platform due to it’s good results. The campaign was a big success, with CPC link click costs of 0,04€ and CPM down to 0,77€.
Now that you know why you should advertise on TikTok and how can you do , count on us to help you and your business gain visibility on this platform.